qr码是二维码码_如何使用QR码进行有效的营销和推广

qr码是二维码码

Efficient means doing things right. Effective is about doing the right things.

高效意味着做正确的事。有效就是做正确的事。

I am an advocate for efficiency and effectiveness. There must be a more efficient way to share contact details other than manually typing details into my mobile phone when I meet a new business contact.

我是效率和效力的倡导者。当我遇到新的业务联系人时，除了手动在手机中键入详细信息外，必须有一种更有效的共享联系人详细信息的方法。

通过扫描QR码在手机上添加新联系人 (Add a new contact on your mobile phone by scanning a QR Code)

When Google launched the Google Contacts app in 2017, users could share contact information with QR codes. To add a new contact, simply scan a person's QR code to save their contact information on your phone.

当Google在2017年启动Google联系人应用时，用户可以使用QR码共享联系人信息。要添加新联系人，只需扫描某人的QR码以将其联系信息保存在手机上。

I personally think that such an efficient way to save contact details should be implemented on business cards and marketing brochures.

我个人认为，应该在名片和市场营销手册上采用这种有效的保存联系方式的方法。

The trend did not seem to take off, maybe because people did not know how to create the QR Codes in the first place.

这种趋势似乎并没有起飞，可能是因为人们最初并不知道如何创建QR码。

创建自定义联系人QR码列表 (Create a list of customized contacts QR Codes)

I made use of a Google Sheets template to generate the contact QR codes.

我利用Google表格模板来生成联系人QR码。

Open the template (template link here) in another tab. Then click on “File -> Make a copy” to save it to your own "My Drive" (Google Drive account).

在另一个标签中打开模板( 此处为模板链接 )。然后点击“文件->制作副本”，将其保存到您自己的“我的云端硬盘”(Google云端硬盘帐户)。

Note that this Google Sheets template seems to only work on desktops, not on mobile phones.

请注意，此Google表格模板似乎仅适用于台式机，不适用于手机。

You can use this template by updating First Name, Last Name, Mobile Phone number and Email address. The contact QR Code will be generated in the next column based on these 4 fields.

您可以通过更新名字，姓氏，手机号码和电子邮件地址来使用此模板。联系人QR代码将基于这4个字段在下一列中生成。

=image(“https://chart.googleapis.com/chart?chs=150x150&cht=qr&chl=BEGIN:VCARD%0AN:" & A3 & “%20” & B3 & “%0ATEL;CELL:” & C3 & “%0AEMAIL:” & D3 & “%0AEND:VCARD”)

Then another person can scan the generated QR code to add the contact details to their phone.

然后其他人可以扫描生成的QR码，以将联系人详细信息添加到他们的手机中。

After scanning, simply click on “Save” to add the information to Contacts.

扫描后，只需单击“保存”即可将信息添加到联系人。

This contact list QR Code template will be useful when you meet new people in a team or at a tradeshow and want to gather everyone’s contact details.

当您在团队中或在展会上结识新朋友并想收集每个人的联系方式时，此联系人列表QR Code模板将非常有用。

创建单个自定义联系人QR码 (To create a single customized contacts QR Code)

Go to QR Code Generator, and select ‘vCard’ where you can customize various fields. Remember to test it out, as some fields do not allow special characters like "," or "@".

转到QR Code Generator ，然后选择“ vCard”，您可以在其中自定义各个字段。记住要进行测试，因为某些字段不允许使用特殊字符，例如“，”或“ @”。

You can also add this QR code to your business cards and marketing brochures. Customers and business people can then easily scan and save your contact details to their mobile phones.

您也可以将此QR代码添加到您的名片和营销手册中。客户和业务人员然后可以轻松扫描并将您的联系信息保存到他们的手机中。

通过扫描QR码访问网站 (Go to a website by scanning a QR Code)

Newer versions of iPhone and Android phones are equipped with QR code scanning in the camera app. Simply turn on the camera and hover over the QR Code to scan it. Then you can click the popup to go to the web address URL embedded.

较新版本的iPhone和Android手机在相机应用中配备了QR码扫描功能。只需打开相机并将鼠标悬停在QR码上即可对其进行扫描。然后，您可以单击弹出窗口以转到嵌入的网址。

For example, try to scan this QR code:

例如，尝试扫描以下QR码：

创建自己的自定义QR码 (To create your own customized QR Codes)

I usually go to QR Code Monkey to create a customized QR codes. It is friendly and free to use, and there are more options if you want to:

我通常会去QR Code Monkey创建一个定制的QR码。它非常友好并且可以免费使用 ，并且如果您要以下话，还有更多选择：

add a logo image in the middle (this can be your company logo!)
在中间添加徽标图像(可以是您的公司徽标 ！)
set a color (to follow your corporate identity)
设置颜色(以遵循您的公司标识 )
use some other other customized design
使用其他定制的设计

So now you can easily create marketing materials with QR code of your company's website.

因此，现在您可以使用公司网站的QR码轻松创建营销材料。