【渝粤题库】广东开放大学综合英语1 形成性考核 (2)

选择题
题目：
There is no ________, so we will begin with the next project.
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If a company wants to see its products ________, it should do some world market report first.

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In order to ________ his dream, the boy has been studying very hard.
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I’m not sure if we can gain any profit from the ________.
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The joke would not be understood by readers who are ________ with Chinese tradition.

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America’s ________ production fell for the fourth successive month.

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The program ________ young people to find work.
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Judo is a ________ Japanese wrestling sport.

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They were all tired, but ________ of them would stop to take a rest.
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They live in ________ London.

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Nuclear is not the only ________ to energy crisis.
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Is ________ necessary to complete the design before National Day?
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There are only a few ________ from the air crash.
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Jack and his sister went on holiday with a cousin of ________.
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I am afraid there is not much ________ in their points of view.
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题目：
I love traveling in the countryside, but I don’t like losing my way. I went on a trip recently, but my trip took me longer than I expected.
“I’m going to Woodford Green,” I said to the conductor as I got on the bus, “but I don’t know where it is.”
“I’ll tell you where to get off,” answered the conductor.
I sat in the front of the bus to get a good view of the countryside. After some time, the bus stopped. Looking around, I realized with a shock that I was the only passenger left on the bus.
“You’ll have to get off here,” the conductor said. “This is as far as we go.”
“Is this Woodford Green?” I asked.
“Oh, dear,” said the conductor suddenly. “I forgot to put you off.”
“It doesn’t matter,” I said. “I’ll get off here.”
“We are going back now,” said the conductor.
“Well, in that case, I would prefer to stay on the bus,” I answered.
Question: He traveled by ________.
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It costs twice as much to buy clothes as it costs to buy books.
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I would like to take this opportunity to invite you and your wife to the concert this evening.
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Domestic branded goods are not inferior to foreign ones.
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Nowadays many companies spend money on entertaining clients.
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These countries have been seriously disadvantaged by the ________ crisis.
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Here ________ a new pair of shoes for you.
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I have never worked for such a considerate________; I think all the other ________ have the same opinion.
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Jackson saw immediately how difficult, challenging and ________ the task would be.
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The Olympic Games ________ held every ________ years.
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He played on the ________ for two hours and when he returned he found half his goods ________ stolen.
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The results of the examination ________ that you have all made great ________.
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Consumers are influenced by ads and often buy ________ impulse.
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Advertisers appeal ________ young people’s desire to conform.
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________ can be done ________ been done.
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About 40 ________ of the population of that country ________ on farms.
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Buying a secondhand vehicle is a ________ business.
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No one but her parents ________ it.
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The storm caused terrible ________ along the coast.
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题目：
The advertiser is creating a demand ________ his product.
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题目：
FACTORS THAT INFLUENCE BUYING BEHAVIOR
Throughout the buying process, various factors may influence a buyer’s purchase decision. An awareness of these factors and consumer preferences enables companies to appeal to the group most likely to respond to its products and services. Some of these factors include the following.
CULTURE. The culture and subcultures we belong to shape our values, attitudes, and beliefs, and they influence the way we respond to the world around us. Understanding culture is therefore an increasingly important step in international business and in marketing in diverse countries such as the United States.
SOCIAL CLASS. In addition to being members of a particular culture, we also belong to a certain social class — upper, middle, lower, or somewhere in between. In general, members of various classes enjoy different activities, buy different goods, shop in different places, and react to different media.
REFERENCE GROUP. A reference group consists of people who have a good deal in common — family members, friends, co-workers, fellow students, teenagers, sports enthusiasts, music lovers, computer buffs. We are all members of many such reference groups, and we use the opinions of the appropriate group as a benchmark when we buy certain types of products or services. For example, shopping malls are today losing what has long been their most faithful audience — teens. That’s because Generation Xers (those born between 1965 and 1978) think that malls are for parents and that malls have too many rules. So some retailers like Urban Outfitters and Tower Records refuse to open stores in most malls.
SELF-IMAGE. The tendency to believe that “you are what you buy” is especially prevalent among young people. Marketers capitalize on our need to express our identity through our purchases by emphasizing the image value of products and services. That’s why professional athletes and musicians are frequently used as product endorsers — so that we incorporate part of their public image into our own self-image. After all, doesn’t everyone want to “be like Mike Jordan”?
SITUATIONAL FACTORS. These factors include events or circumstances occurring in our lives that are more circumstantial in nature. For example, you have a coupon, you’re in a hurry, it’s Valentines’ Day, it’s your birthday, you’re in a bad mood, and so on. Situational factors influence our buying patterns.
Question: What message can we get from the article?
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题目：
FACTORS THAT INFLUENCE BUYING BEHAVIOR
Throughout the buying process, various factors may influence a buyer’s purchase decision. An awareness of these factors and consumer preferences enables companies to appeal to the group most likely to respond to its products and services. Some of these factors include the following.
CULTURE. The culture and subcultures we belong to shape our values, attitudes, and beliefs, and they influence the way we respond to the world around us. Understanding culture is therefore an increasingly important step in international business and in marketing in diverse countries such as the United States.
SOCIAL CLASS. In addition to being members of a particular culture, we also belong to a certain social class — upper, middle, lower, or somewhere in between. In general, members of various classes enjoy different activities, buy different goods, shop in different places, and react to different media.
REFERENCE GROUP. A reference group consists of people who have a good deal in common — family members, friends, co-workers, fellow students, teenagers, sports enthusiasts, music lovers, computer buffs. We are all members of many such reference groups, and we use the opinions of the appropriate group as a benchmark when we buy certain types of products or services. For example, shopping malls are today losing what has long been their most faithful audience — teens. That’s because Generation Xers (those born between 1965 and 1978) think that malls are for parents and that malls have too many rules. So some retailers like Urban Outfitters and Tower Records refuse to open stores in most malls.
SELF-IMAGE. The tendency to believe that “you are what you buy” is especially prevalent among young people. Marketers capitalize on our need to express our identity through our purchases by emphasizing the image value of products and services. That’s why professional athletes and musicians are frequently used as product endorsers — so that we incorporate part of their public image into our own self-image. After all, doesn’t everyone want to “be like Mike Jordan”?
SITUATIONAL FACTORS. These factors include events or circumstances occurring in our lives that are more circumstantial in nature. For example, you have a coupon, you’re in a hurry, it’s Valentines’ Day, it’s your birthday, you’re in a bad mood, and so on. Situational factors influence our buying patterns.
Question: Teenagers do not like malls any more because ________.

题目：
FACTORS THAT INFLUENCE BUYING BEHAVIOR
Throughout the buying process, various factors may influence a buyer’s purchase decision. An awareness of these factors and consumer preferences enables companies to appeal to the group most likely to respond to its products and services. Some of these factors include the following.
CULTURE. The culture and subcultures we belong to shape our values, attitudes, and beliefs, and they influence the way we respond to the world around us. Understanding culture is therefore an increasingly important step in international business and in marketing in diverse countries such as the United States.
SOCIAL CLASS. In addition to being members of a particular culture, we also belong to a certain social class — upper, middle, lower, or somewhere in between. In general, members of various classes enjoy different activities, buy different goods, shop in different places, and react to different media.
REFERENCE GROUP. A reference group consists of people who have a good deal in common — family members, friends, co-workers, fellow students, teenagers, sports enthusiasts, music lovers, computer buffs. We are all members of many such reference groups, and we use the opinions of the appropriate group as a benchmark when we buy certain types of products or services. For example, shopping malls are today losing what has long been their most faithful audience — teens. That’s because Generation Xers (those born between 1965 and 1978) think that malls are for parents and that malls have too many rules. So some retailers like Urban Outfitters and Tower Records refuse to open stores in most malls.
SELF-IMAGE. The tendency to believe that “you are what you buy” is especially prevalent among young people. Marketers capitalize on our need to express our identity through our purchases by emphasizing the image value of products and services. That’s why professional athletes and musicians are frequently used as product endorsers — so that we incorporate part of their public image into our own self-image. After all, doesn’t everyone want to “be like Mike Jordan”?
SITUATIONAL FACTORS. These factors include events or circumstances occurring in our lives that are more circumstantial in nature. For example, you have a coupon, you’re in a hurry, it’s Valentines’ Day, it’s your birthday, you’re in a bad mood, and so on. Situational factors influence our buying patterns.
Question: Who will be most interested in this article?
选择一项：

题目：
FACTORS THAT INFLUENCE BUYING BEHAVIOR
Throughout the buying process, various factors may influence a buyer’s purchase decision. An awareness of these factors and consumer preferences enables companies to appeal to the group most likely to respond to its products and services. Some of these factors include the following.
CULTURE. The culture and subcultures we belong to shape our values, attitudes, and beliefs, and they influence the way we respond to the world around us. Understanding culture is therefore an increasingly important step in international business and in marketing in diverse countries such as the United States.
SOCIAL CLASS. In addition to being members of a particular culture, we also belong to a certain social class — upper, middle, lower, or somewhere in between. In general, members of various classes enjoy different activities, buy different goods, shop in different places, and react to different media.
REFERENCE GROUP. A reference group consists of people who have a good deal in common — family members, friends, co-workers, fellow students, teenagers, sports enthusiasts, music lovers, computer buffs. We are all members of many such reference groups, and we use the opinions of the appropriate group as a benchmark when we buy certain types of products or services. For example, shopping malls are today losing what has long been their most faithful audience — teens. That’s because Generation Xers (those born between 1965 and 1978) think that malls are for parents and that malls have too many rules. So some retailers like Urban Outfitters and Tower Records refuse to open stores in most malls.
SELF-IMAGE. The tendency to believe that “you are what you buy” is especially prevalent among young people. Marketers capitalize on our need to express our identity through our purchases by emphasizing the image value of products and services. That’s why professional athletes and musicians are frequently used as product endorsers — so that we incorporate part of their public image into our own self-image. After all, doesn’t everyone want to “be like Mike Jordan”?
SITUATIONAL FACTORS. These factors include events or circumstances occurring in our lives that are more circumstantial in nature. For example, you have a coupon, you’re in a hurry, it’s Valentines’ Day, it’s your birthday, you’re in a bad mood, and so on. Situational factors influence our buying patterns.
Question: Consumer preferences help companies ________.
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题目：
It seems that the Americans will never stop moving.
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题目：
You will take a risk by investing it all in one area next year.
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Consumers often buy on impulse what they do not need.
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All policemen have to keep on their toes with the coming of Washington summit.
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题目：
People are conditioned to believe that a job is the only way to make money.
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题目：
After she ________ the exam, she went on the holiday.
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In our company, great changes ________ since the new manager came.
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题目：
________ he is very tired, he never refuses to help others.
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All the thieves had run away ________ the pliceman arrived.
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Our competitors ________ to see the gap in the market and missed an opportunity.
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They worked on their new design when they ________ an opening in the market.
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He came into my room while I ________.
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She was planning to attend the Inventors’ Fair but she ________ time.
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After he ________ up, he felt better.
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He ________ computer games all night.
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He got up early ________ he could catch the first train.
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Ever since I arrived here, I ________ in the dorm because it is cheaper.
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题目：
He ________ the novel which is the best-seller this week.
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________ you don’t study hard, you will fail to pass the exam.
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题目：
We ________ all the paperwork for our visas before we left for the fair.
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题目：
Almost everyone knows the meaning of “Mr.”, “Mrs.”, and “Miss”. “Mr.” is used before the names of gentlemen. “Mrs.” is for married women and “Miss” is for single women. But what is “Ms.”?
For some time, businessmen in the US have used “Ms.” before a woman’s name when they do not know whether or not the woman is married. Today, however, many women prefer to use “Ms.” rather than “Mrs.” or “Miss”. The word “Mr.” does not tell us whether a man is married or not. Many women think this is an advantage for men. They want to be equal to men in this way. These women feel that it is not important for people to know whether or not they are married.
There are some problems with “Ms.”, however. Not all women like it. Some like the older ways of doing things. Some find it difficult to pronounce. (“Ms.” sounds like [miz].) Generally, young women like it better than older women do. It is difficult to know whether “Ms.” will be used by more American women in the future or not. What do you think of this change?
Question: Many young women prefer to use “Ms.” because ________.
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题目：
Almost everyone knows the meaning of “Mr.”, “Mrs.”, and “Miss”. “Mr.” is used before the names of gentlemen. “Mrs.” is for married women and “Miss” is for single women. But what is “Ms.”?
For some time, businessmen in the US have used “Ms.” before a woman’s name when they do not know whether or not the woman is married. Today, however, many women prefer to use “Ms.” rather than “Mrs.” or “Miss”. The word “Mr.” does not tell us whether a man is married or not. Many women think this is an advantage for men. They want to be equal to men in this way. These women feel that it is not important for people to know whether or not they are married.
There are some problems with “Ms.”, however. Not all women like it. Some like the older ways of doing things. Some find it difficult to pronounce. (“Ms.” sounds like [miz].) Generally, young women like it better than older women do. It is difficult to know whether “Ms.” will be used by more American women in the future or not. What do you think of this change?
Question: You may infer that the word “Ms.” appeared ________.
选择一项：

题目：
Almost everyone knows the meaning of “Mr.”, “Mrs.”, and “Miss”. “Mr.” is used before the names of gentlemen. “Mrs.” is for married women and “Miss” is for single women. But what is “Ms.”?
For some time, businessmen in the US have used “Ms.” before a woman’s name when they do not know whether or not the woman is married. Today, however, many women prefer to use “Ms.” rather than “Mrs.” or “Miss”. The word “Mr.” does not tell us whether a man is married or not. Many women think this is an advantage for men. They want to be equal to men in this way. These women feel that it is not important for people to know whether or not they are married.
There are some problems with “Ms.”, however. Not all women like it. Some like the older ways of doing things. Some find it difficult to pronounce. (“Ms.” sounds like [miz].) Generally, young women like it better than older women do. It is difficult to know whether “Ms.” will be used by more American women in the future or not. What do you think of this change?
Question: The word “Ms.” is used before the name of ________.
选择一项：

题目：
Almost everyone knows the meaning of “Mr.”, “Mrs.”, and “Miss”. “Mr.” is used before the names of gentlemen. “Mrs.” is for married women and “Miss” is for single women. But what is “Ms.”?
For some time, businessmen in the US have used “Ms.” before a woman’s name when they do not know whether or not the woman is married. Today, however, many women prefer to use “Ms.” rather than “Mrs.” or “Miss”. The word “Mr.” does not tell us whether a man is married or not. Many women think this is an advantage for men. They want to be equal to men in this way. These women feel that it is not important for people to know whether or not they are married.
There are some problems with “Ms.”, however. Not all women like it. Some like the older ways of doing things. Some find it difficult to pronounce. (“Ms.” sounds like [miz].) Generally, young women like it better than older women do. It is difficult to know whether “Ms.” will be used by more American women in the future or not. What do you think of this change?
Question: According to the passage, which of the following statements is TRUE?
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题目：
Whether the game will be played depends on the weather.

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I can’t carry it on my own; it’s too heavy.

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She washed down her bread with a cup of tea.

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I do not want to deal with him. He makes me nervous.

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As to where to go, they haven’t decided yet.

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The author appeared on TV to ________ her latest book.
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The young people ________ rose to the position of vice president.
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题目：
This ship won’t leave ________ the last one of you is safely on board.
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题目：
下列倒装句中表达正确的一项是：
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题目：
The fire was too big. They tried to escape but didn’t ________.
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The policeman know where the thieves ________.
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The controversial play received much ________ from Christian community.
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题目：
Not only ________ built the nest for its mate, but ________ also stocked food for the winter.
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And if we ________ her by the time Boss gets here, you keep him busy.
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I don’t have a nightgown, so you’ll have to ________ with pyjamas.
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题目：
It ________ bothering him in recent days, ever since he began to think of the delay as having an indefinite timescale.
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题目：
This sentence just doesn’t ________, no matter how you read it.
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You ________ to pay me back before Christmas.
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题目：
Neither Mara nor I ________ going.
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题目：
I don’t insult people just ________ I don’t agree with them.
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题目：
CONCERTS
POP and ROCK
AeroSmith Fleet Center, Boston, 6172000
December 31, 9 p.m., 35, 45 and 50
Bob Dylan Avalon Club, Concord, 5083713112
December 9, 8 p.m., 35 and 45
Fleetwood Mac Civic Center, Worcester, 3126462981
December 28, 8 p.m., 35 and 45
JAZZ
Tremond Jazz Vocal Ensemble Tremond School of Music
Boston, 6177248630
December 8, 8:15 p.m., 5
Natraj Cambridge Center,
Cambridge, 6175470422
December 5, 8 p.m., 10
CLASSICAL
Boston Symphony Orchestra Symphony Hall, Boston, 6176231942
Throughout December, Seiji Ozawa, music director
Concerts: Tuesdays, Thursdays, Saturdays,
8 p.m., 24 to 71
Open rehearsals: Thursday, 10:30 a.m., 1350
Boston Pops Orchestra Symphony Hall, Boston,
6172651249 for recorded program
information
Conductor Keith Lockhart, Evenings, 7:30 p.m.
Two performances daily, December 12~30,
1 p.m. and 8 p.m.
Pro Music Jordan Hall, Boston, 6174486200. December 5,
8 p.m., 38, 48. Students 18, 28.
Works by Rossini, Constanzi and Respighi

Question: What number would you call to get tickets for the Natraj concert?
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Question: What is the date of the AeroSmith concert?
选择一项：

题目：
CONCERTS
POP and ROCK
AeroSmith Fleet Center, Boston, 6172000
December 31, 9 p.m., 35, 45 and 50
Bob Dylan Avalon Club, Concord, 5083713112
December 9, 8 p.m., 35 and 45
Fleetwood Mac Civic Center, Worcester, 3126462981
December 28, 8 p.m., 35 and 45
JAZZ
Tremond Jazz Vocal Ensemble Tremond School of Music
Boston, 6177248630
December 8, 8:15 p.m., 5
Natraj Cambridge Center,
Cambridge, 6175470422
December 5, 8 p.m., 10
CLASSICAL
Boston Symphony Orchestra Symphony Hall, Boston, 6176231942
Throughout December, Seiji Ozawa, music director
Concerts: Tuesdays, Thursdays, Saturdays, 8 p.m., 24 to 71
Open rehearsals: Thursday, 10:30 a.m., 1350
Boston Pops Orchestra Symphony Hall, Boston, 6172651249 for recorded program information
Conductor Keith Lockhart, Evenings, 7:30 p.m.
Two performances daily, December 12~30, 1 p.m. and 8 p.m.
Pro Music Jordan Hall, Boston, 6174486200. December 5, 8 p.m., 38, 48. Students 18, 28.
Works by Rossini, Constanzi and Respighi

Question: How much are the tickets to the Bob Dylan concert?
选择一项：

Question: Who will be playing at the Civic Center in Worcester?
选择一项：

题目：
CONCERTS
POP and ROCK
AeroSmith Fleet Center, Boston, 6172000
December 31, 9 p.m., 35, 45 and 50
Bob Dylan Avalon Club, Concord, 5083713112
December 9, 8 p.m., 35 and 45
Fleetwood Mac Civic Center, Worcester, 3126462981
December 28, 8 p.m., 35 and 45
JAZZ
Tremond Jazz Vocal Ensemble Tremond School of Music
Boston, 6177248630
December 8, 8:15 p.m., 5
Natraj Cambridge Center,
Cambridge, 6175470422
December 5, 8 p.m., 10
CLASSICAL
Boston Symphony Orchestra Symphony Hall, Boston, 6176231942
Throughout December, Seiji Ozawa, music director
Concerts: Tuesdays, Thursdays, Saturdays, 8 p.m., 24 to 71
Open rehearsals: Thursday, 10:30 a.m., 1350
Boston Pops Orchestra Symphony Hall, Boston, 6172651249 for recorded program information
Conductor Keith Lockhart, Evenings, 7:30 p.m.
Two performances daily, December 12~30, 1 p.m. and 8 p.m.
Pro Music Jordan Hall, Boston, 6174486200. December 5, 8 p.m., 38, 48. Students 18, 28.
Works by Rossini, Constanzi and Respighi

Question: How much is a student ticket to the Pro Music concert?

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题目：
If you are buying a car, you may pay for it out of savings.
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题目：
Students at the Belfast campus have access to excellent sports facilities.
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Because of the innovation in technology and the organizations, American large corporations at first rose to prominence in the railroad department.
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题目：
Will you need an experienced desk clerk for your hotel next summer?
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题目：
Crime usually goes hand in hand with poor economic conditions.
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答案：
A、犯罪活动通常与糟糕的经济状况交错出现。
B、犯罪通常与糟糕的经济条件前后出现。
C、犯罪往往与糟糕的经济条件手拉手。
D、犯罪活动往往伴随着糟糕的经济状况而来。